Hi, I'm Pierre Abergel. I'm passionate about crafting intuitive and delightful experiences that make a lasting impact.

Keytrade Bank

Context: Keytrade Bank needed an overhaul of their digital interface to enhance user engagement and accessibility across their mobile and web platforms.

Solution: I led the redesign of the mobile app and website, focusing on user-centric design principles. A significant part of the project involved creating and maintaining a robust design system that ensured consistency and scalability across all digital touchpoints.

Results: The redesign and new design system significantly improved user experience, leading to heightened user satisfaction and engagement. This initiative played a key role in elevating Keytrade Bank’s industry standing with one of the highest NPS scores.

Branding

Mobile App

Website

Conversational AI

Jane by Belfius

Context: Jane initially targeted private customers seeking a reliable solution to monitor their aging relatives, evolving under the partnership with Belfius and the Boston Consulting Group to incorporate smart IoT technology into elderly homes.

Solution: As a key member of the design team, I helped create a robust design system that enhanced the development of a user-friendly mobile app and website. This system was continuously refined based on feedback from user test groups to meet the target audience’s needs effectively.

Results: The pivot towards focusing on elderly care facilities expanded Jane’s market presence and led to its strategic acquisition, significantly extending its services in the healthcare sector and enhancing its impact on sustainable aging solutions.

Branding

Mobile App

Website

IoT

Curvo

Context: Curvo was created to make investing straightforward and accessible, particularly for those unfamiliar with financial markets.

Solution: I played a crucial role in developing Curvo’s UX/UI from scratch, ensuring that the design was intuitive and aligned with the brand’s ethos. This included streamlining the onboarding process and reinforcing the app’s visual identity.

Results: The app was successfully launched, offering a user-friendly and appealing platform that exceeded acquisition expectations and made investing simple for a broader audience.

Mobile App

Fintech

Startup

Newcube

Context: Newcube sought to transform the contemporary art scene by supporting early-career artists and making art more accessible through an online platform.

Solution: I designed Newcube's website as the central tool for achieving its mission, focusing on a visual identity that balanced professionalism with creativity. The website not only showcased art but also facilitated community interactions and transactions.

Results: The website significantly enhanced Newcube’s ability to support emerging artists and engage art collectors. It fostered a thriving art community, emphasizing transparency and inclusivity, which has reshaped how art is viewed and sold in the digital age.

Branding

Website

Art

E-commerce

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